As director of Undergraduate Admission at Georgia Tech, Rick Clark looks for ways to reduce unnecessary stress when students apply to college. The new Coalition for Access, Affordability, and Success will reduce unnecessary stress, help students and their families identify excellent college options, and put their best foot forward in the college admission process, Clark said.
If you are in the college counseling or admission field, you believe in competition. We tell students all the time to compete against the curriculum: to push themselves and try new things, even if they sometimes fail, in order to be stronger, better, faster, smarter, and more successful long term.
So one reason I’m glad to see “The Coalition” option emerge is because it introduces a new mechanism for college search and entry, forcing those of us in the marketplace to respond, review, revise, and ultimately consider how we can make our product, communication, and results better. And who wins in that? Students.
Georgia Tech is among more than 80 public and private colleges collaborating in this new effort to improve the college admission application process for all students. Read more about Clark’s thoughts on the Coalition here.
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